English football or rather the Premier League seem like they want to get closer to their fans.

Yes – you read that right.

The British product that is regularly marketed as the ‘best in the world’ or the ‘most entertaining in the world’ wants to get back to basics.
It wants to get back to being owned by the people, and have more of a positive social impact locally.

And just like that it’s over…

What? The latest stage of David Beckham’s career.

You may not buy your music anymore, at least not in the old school sense of the transaction. Either way, if you have a somewhat varied taste, Universal Music is a big part of your life. They are the biggest label in the world, they have the biggest stars, and also the broadest range of artists.

“Google and Verizon, two leading players in Internet service and content, are nearing an agreement that could allow Verizon to speed some online content to Internet users more quickly if the content’s creators are willing to pay for the privilege.”

As Steve Woolf said via Twitter; “Bad.Fucking.News.”

I don’t know if you remember, but a little more than a year ago, gold got a lot of press from the big country on the other side of the water…

I can vividly remember both my mom and dad telling me that money on trees, and the growing of them in such an environment, was a big negative…

Anti piracy…

We’ve argued for a long time that the RIAA and other such organizations are going about things in all the wrong ways, mostly because they don’t understand their audience aka the music buying public.

Yesterday we analysed the current Apple/iPhone 4 situation, and wondered out loud why the hell they were sitting on their hands.

Well no longer it appears, because…

Some things seems to serve as the reason why the internet was created in the first place.

Be it MJ’s death, 9-11, Katrina, the bombs in London, Haiti, the tsunami, or BP… or where LeBron James is going? Does that really fit in there?

You wouldn’t think so, but the reality is that the entire web has gone nuts, not just the US, the rest of the world is interested as well. The question is why?

Last week, you may (or may not) have noticed that Coke did a very smart thing.

With everyone in the advertising industry saying ‘digital’ this, ‘digital’ that – they teamed up with Complex (created by Mark Ecko) and their media network of influential blogs and websites and created this ‘takeover’.